Blogs go corporate

The Washington Post has an interesting article about blogs.

One theory tossed around at the New Media Society event Tuesday night was that e-mail marketing is dead and business blogs are rising up as the replacement. While the medium may not be in its grave yet, powerful spam filters that block out corporate e-mails have certainly limited its effectiveness. But some proponents of blogging say the new business-development tool can succeed in ways e-mail never could.

"I don't think e-mail is dead. I don't think it's any more difficult than it was two years ago; I just don't think it was ever that effective."

Spam is spam. At least if you blog spam, I can avoid it. The article is full of good information, you should go check it out.