Be unpredictable

For Valentine's Day, don't give your loved one just any old plushy, give a Santa Cthulhu, because nothing says eternal love like a fictional ancient god. Cupid? What a wuss.

Now maybe you want to keep the kids busy while you get 'thanked' for your thoughtfulness. What better way than to stick with the theme? Your little shoggoths can entertain themselves with a Cthulhu hand puppet. They'll have hours of fun reenacting The Doom That Came To Sarnath and The Dunwhich Horror. For extra fun, check eBay for out-of-print copies of Lovecraft audiobooks that they can listen to. And if they hear strange noises coming from your bedroom, it just adds to the atmosphere, eh?

"It's ok honey, mommy's fine. She's just being eaten by an Old One."