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What it's all about:

On January 11, 2005, Greg Hammond hosted a comment based fundraiser on his blog, http://www.californiahammonds.com. The fundraiser was in memory of his lovely wife, Cheryl, who lost her battle with breast cancer after more than 5 years of fighting. The proceeds from the fundraiser totaled $2,846 and were donated to the National Breast Cancer Foundation's education and screening programs.

The fundraiser worked by spreading the word of the need for donations and asking those who heard about it to please leave a comment on his blog. Sponsors pledged money for certain numbers of comments. For example, Greg himself donated $1 for each of the first 500 comments. A different sponsor donated $1 for each of the first 50. The another donated $1 for the 50 following those. And on and on.

On April 1, 2005, the one year anniversary of Cheryl's death, Greg plans to host another fundraiser. Again, the proceeds will go to the National Breast Cancer Foundation's education and screening programs, and the format of comments and sponsors will remain the same.

You can get more information here. Please consider clicking the banner and leaving a comment on April 1st.

Thanks to Tricia for pointing this one out and asking me to help.