April 20, 2005

I hate ranch dressing, but you might not

This week's Top Secret Recipe is for Hidden Valley Original Ranch Dressing. It's only up for the week, so if you want it, grab it now.

I thought the background story was kinda neat:

Indeed, ranch dressing was invented at Hidden Valley Ranch near Santa Barbara, California, by a real salad-wranglin' rancher. In the '50s and '60s Steve Henson and his wife, Gayle, shared their 120-acre dude ranch with University of California at Santa Barbara students and other festive partiers for rousing weekend shindigs. The dozens of guests were serve meals of steaks and salads topped with Steve's special blend of herbs, spices, mayonnaise and buttermilk. As word got out about the fabulous dressing more guests were showing up at the ranch and walking home with complimentary take-home jars filled with the stuff. Eventually Steve figured he could make a little cash on the side by packaging the dressing as a dry mix and selling it through the mail. At first he was filling envelopes himself, but within a few months Steve had to hire 12 more people to help with the packaging. Soon Steve had a multi-million dollar business on his hands, from a product that for 10 years he had been giving away for free.

Dude ranch. Cowboy. Steak. Buttermilk. Don't mind me, just settin' out some Google-bait.

Posted by Ted at April 20, 2005 12:13 PM
Category: Links

I love ranch dressing, especially on French Fries (I actually prefer French dressing on salad)--thanks!

Posted by: Susie at April 21, 2005 10:09 PM
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